Narrative Growth Lead

Currently, the Immutable Group consists of Immutable X and the Game Studio. Immutable X is the first and leading Layer 2 scaling solution for NFTs on Ethereum, with zero gas fees & is 100% carbon neutral. The Immutable Studio creates games on blockchain technologies to allow for true, digital ownership; including the world’s first NFT trading-card game, Gods Unchained, and Guild of Guardians.

It is our ambition to make digital worlds real; we have incredible global growth plans as we strive to become the number one ecosystem for NFTs. 

Come and join us as we pioneer in this space!

A bit about the role:

Due to exciting growth, we are seeking a Narrative Growth Lead to create and distribute the narrative through PR and social channels, enabling Immutable to become the centre of the conversation and enabling our BD and partnership wins to have the maximum impact when released.

You will own the creation and maintenance of key relationships with the press end-to-end and ensure that any announcement is positioned creatively and scrappily to have maximum impact. We are searching for master copywriters and narrative positioners with a deep understanding of Twitter and crypto culture.

As Narrative Growth Lead, you will work closely with the Co-Founder and President, Robbie Ferguson, and report directly to our Chief Marketing Officer, Devon Ferreira.

You will have the opportunity to:

• Drive positioning and copy for Immutable news, including narrative-defining events
• Curate Immutable’s external narrative and maximize the impact of company news in the current news cycle
• Develop and manage relationships with reporters, influencers, and PR firms to maximize positive press coverage
• Ensure the effective and widespread distribution of Immutable’s narrative through all major PR channels
• Work with Robbie Ferguson and other Immutable leaders to make Immutable at the center of conversation on crypto Twitter and in crypto-relevant press

We would love you to have:

• You are a strategic and entrepreneurial thinker with a strong understanding of the crypto industry and media landscape.
• You are able to work collaboratively with our executives and other key stakeholders to craft and distribute Immutable’s narrative in a way that maximizes positive press coverage and positions Immutable as a thought leader in the crypto industry.
• You are detail-oriented, an excellent writer, and have a proven track record of success in these disciplines.
• You have the proven ability to leverage and/or build strong media/press relationships to maximize press coverage
• Demonstrated ability to build an audience through engaging content on social media

Some extra skills that would be awesome:

• Experience in growth hacking at a successful startup
• A solid Twitter/blog following is a plus

We are proud of the benefits that we offer for all of our employees globally. Here is a snapshot: 

Attracting the best global talent:

💸We commit to paying globally competitive salaries and contributions & we share our products’ success through Employee Stock Options. We also support our US Employees with Medical and 401K Insurance

💻 While we offer flexible working arrangements, we have an epic head office in the heart of Sydney and offer remote office hubs around the globe via a WeWork all-access pass

📲We offer AUD $750 WFH allowance to set up your home office and AUD $900 per annum to put toward your internet and phone usage.

Levelling up your growth

🌱 We offer up to AUD $2,000 per annum for any classes, courses or events to support your growth and development

📚 Enjoy access to free online courses via Udemy

Helping you thrive

💆🏽‍♀️ Enjoy $1200 per year to put toward your health and wellbeing

🤗 Get 24/7 access to unlimited counselling for you and your family when you need it through our EAP Service

🎁 Get premium access to mindfulness resources, online fitness classes and discounts at major retailers through Perkbox

Leave when you need it the most: 

👨‍👧‍👦New parents receive 12 weeks of paid leave in our gender-neutral offer. The birthing parent also gets an additional six weeks of leave for rest and recovery leading up to and after birth. We also offer Miscarriage Leave and extra leave for IVF treatments

🎂 Enjoy 2 additional paid annual leave days at the end of the year and a paid day off for your birthday