Senior Copywriter, Product Marketing
Location
Remote (Worldwide)
Category
Remote Sales and Marketing Jobs
Salary
Undisclosed
Job Description
Posted on:
2023-04-18 09:22
We’re looking for a senior copywriter to lead our product marketing efforts, including large campaigns targeted to key audiences, new product launches, and ongoing improvements to our website. This role sits on a centralized writing team, between the product and creative writers, and will be uniquely positioned to help us drive consistency of voice and tone across product and brand touchpoints.
You will:
- Partner with creative leaders and design partners on innovative concepts that showcase our product offering and resonate with our audience, bringing value to the business and elevating our brand
- Work closely with product marketing managers on messaging strategy, value propositions, and communication goals
- Craft a compelling narrative and contribute to the creative vision
- Work alongside creative/art directors, designers, product marketing managers, and product managers on high-priority initiatives across multiple verticals like banking and investing
- Lead copywriting from concept to execution for campaigns, landing pages, email, in-app promotions, and more
- Seek feedback on your work, build consensus among your team, and bring stakeholders along with your recommendations
- Set standards for the brand voice across formats and review the work of other writers to ensure consistency
- Work with both product and brand writers to build out and maintain our voice and tone style guide
Qualifications
- 10+ years experience as a copywriter for an agency or in-house creative team
- Exceptional writing/editing skills and passion for the craft
- Attention to detail, strategic and conceptual thinking, plus creativity and instincts for storytelling
- Experience building successful partnerships with creative/art directors, designers, and product marketing managers
- The ability to work pretty independently on multiple projects with deadlines
- A portfolio that showcases copywriting and concepting, with a focus on product marketing